Digital Funnels Demo

With the ongoing rise in content marketing, smarter search engines and increased competition within the earned media space, what does it take to really stand out and gain attention? With a new year ahead of us, now is as good a time as any to aim for a new set of higher standards for the […]

If you’re involved or work in search marketing, you’ll have no doubt been aware of Preparing for Google’s mobile algorithm update since it was announced in the autumn of 2014 and rolled out on April 21st, 2015. Many predicted major changes as a result of the update, with Google’s Zineb Ait Bahajji saying at SMX […]

Overview Earlier this year, Google revealed that there will be an algorithm update on the 21st April, 2015 that will expand their use of mobile-friendliness as a ranking signal. This will mean that websites not deemed to be ‘mobile-friendly’ will suffer from reduced visibility within organic search results. It’s also possible that this reduction in visibility may […]

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